The Pummeleinhorn phenomenon 🍪
A fluffy unicorn with charm and format
Unicorns have always held a particularly great fascination for us humans. With their graceful beauty and mystical properties, they embody a world full of fantasy and magic . ✨ But in the last few years, a very specific fluffy unicorn has conquered our hearts in the cookie storm and developed into the unicorn of the dining class - our chubby unicorn . 🍪
The Pummeleinhorn differs in many ways from the classic depictions of a unicorn . Instead of a petite and slim figure, Pummel presents himself as a lovable, chubby and round creature with a happy grin on his face. He is full of joy for life and exudes infectious positive energy. This unconventional interpretation of a unicorn has captivated many people.
The Pummeleinhorn was launched in 2016 by the graphic designer Steffi Engel . With her works of art made from polymer clay and drawings on social media platforms such as Facebook and Instagram , she took the hearts of many followers by storm. The cute unicorn quickly became a symbol of self-love , acceptance and the pursuit of happiness and inner contentment . It reminded people that beauty comes in all shapes and sizes and that it is important to accept yourself as you are.
The popularity of the Pummeleinhorn quickly increased and after a short time there was a wide range of unicorn gifts for every occasion . From unicorn cuddly toys , clothing, pillows , unicorn cups , unicorn money boxes to unicorn games and cell phone cases - the cuddly unicorn adorns numerous everyday objects to this day.
A loving and harmonious community
Over the years, the Pummeleinhorn has not only won the hearts of adults , but has also been very popular with children . Its friendly appearance and colorful depictions appeal to people of all ages and convey important values such as self-esteem and compassion. By spreading the cute fun pictures and comics on social media, an active community of fans was created. The community of the rainbow-colored brand now consists of over 330,000 people! 🌈
In a world often characterized by perfectionism and social pressure, Pummel has sparked a countermovement. He reminds us that it is important to accept yourself and not make your happiness dependent on external expectations. 🍀 He encourages us to focus on what matters - joy, love and the pursuit of a fulfilling life (and lots of cookies). This is also reflected in the loving and harmonious community. While people often insult each other on social media and spread negative sentiment, there is only sparkling harmony among glitter world lovers. 🥰 People share their enthusiasm for Pummel & Friends , create cute photo series with their unicorn cuddly toys and discuss the meaning and positive impact the brand has on their lives.
The success of the Pummeleinhorn shows how a simple symbol can have the opportunity to make the world a little bit more colorful and better. So let's let ourselves be infected by Pummel's positive energy and also strive to find our own cookie happiness.